Metro Manila, Philippines-(July 21, 2022) Famous online entertainment group J9.com has become one of the FIBA, The International Basketball Federation global partners, reflecting the integration of J9 Group’s core and sports spirit, which is Dynamism, Passion, and Internationalism to the public.

FIBA Asia Cup 2022 officially kicked off in Jakarta, Indonesia, on the 12th of July. The tournament consists of the participation of 16 Asian national teams, including the reigning champion team Australia, Bahrain, China, Taipei, India, Iran, Japan, Jordan, Kazakhstan, South Korea, Lebanon, New Zealand, Philippines, Saudi Arabia, Syria, and the host country Indonesia. All 16 national teams will compete in the next 12 days.

J9 joins hands with FIBA Asia Cup, delivering the true spirit of sports.

J9 & FIBA Asia Cup share the similarity of adherence to the vision of Transparency, Dedication, Innovation, and Fairness, making them the perfect match, and this statement was made once by James Chen, the managing director of J9, being the solid reason why J9 Group becomes the official partner of the FIBA Asia Cup.

J9 Group aims to bring fans closer to the game by selecting audiences randomly, upgrading them to VIP seats via an initiative they call ‘Lucky Seat,’ causing excitement and triggering enthusiasm at the scene, maximizing audience interaction.

Amy Chen, the brand representative of J9 Group, emphasized that as the strategic partner of FIBA, J9 Group will fully utilize its blockchain and online entertainment platform to link its users with the game, enabling access for basketball fans all around the world for a seamless and fantastic experience.

As one of FIBA’s critical global partners, J9 Group has consistently provided comprehensive support to FIBA’s various events, upholding the brand values of fairness, justice, and openness. J9 pledges to continue working closely with FIBA in uplifting sports spirits while actively promoting the culture of basketball around the globe. J9 Group will continue joining hands with FIBA to present more exciting matches to the audience.

For upcoming games, stay tuned for even more surprises brought to you by team China.